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Union County leaders and residents see promoting local businesses
and recruiting good-paying jobs as top economic development
priorities. These are among the results of an online survey
of Union County citizens and leaders, as well as others affiliated
with economic development, conducted for the Union County
Partnership for Progress by Charlotte marketing and research
firm Lawrimore Inc. in January 2011. The purpose of the survey
was to gather input from the various constituencies about
preferences and priorities for economic development, to help
guide a future strategic planning session.
To
encourage participation, emails were sent twice to the Partnership’s
contacts. To attract additional participation from the public,
color advertisements were published in four Union County
newspapers, and 40 ten-second advertisements were broadcast
on News Channel 14. Participant names were entered into a
random drawing for a $100 gift card, won by David Cline of
Waxhaw.
Following are highlights of the survey results. For a copy
of the full report, contact the Partnership at 704-238-0640
or email mauriceewing@unioncpp.com.
All economic development priorities rated medium to high
(3.5 to 4.48 on a 5-point scale), with highest ratings given
to:
• Promoting and strengthening existing business and
industry (4.48)
• Recruiting good-paying jobs (4.57)
• Expanding the tax base with new capital investment
(4.21)
• Maintaining an up to date and informative website
(4.03)
• Meeting with local elected officials to promote understanding
of economic development (4.01)
• Many other individual priorities were suggested,
expressing a variety of concerns
There was strong interest in a free program about basic
economic development
• 50% are definitely interested in a program ranging
from 1 hour to 3 or 4 hours
• 42.1% are interested in some program “maybe – depends
on details”
• Only 7.9% said “no”
Interest in periodic communication from the UCPP was also
strong
• 87.4% would like an email newsletter once or twice
per quarter
• 36.8% want to meet once or twice a year with Partnership
leaders
• 34.7% want to receive an annual report publication
A total of 210 people responded and answered a majority
of questions.
• About 38.6% claimed some leadership position in the
County
• 45.7% were interested citizens in the county
• 38.1% were interested from elsewhere, or have other
affiliations
(Totals exceed 100% due to multiple answers)
“The survey results are encouraging and will give
us valuable direction as we plan for the future,” said
Maurice Ewing, CEO and President of the Partnership. “Of
particular interest is the strong support for promoting and
strengthening local industry, to which our Business Retention & Expansion
program is dedicated. This program has been very effective
at identifying new opportunities to help local companies
grow and expand, which in turn supports our primary objective
of more jobs and more investment for in Union County.”
This survey is the first step in the development of the strategic
plan for Union County - more on that in the next newsletter.
After
several years sharing tight quarters with the local Chamber
of Commerce, the Union County Partnership for Progress moved
in December to new offices in a stand-alone building at 2616
W. Roosevelt Blvd., the busy main thoroughfare through Monroe.
“The new office has added efficiency and productivity
to our work day, and I have been surprised at the walk in
traffic we have enjoyed at this more visible location,” said
President Maurice Ewing. “We believe this will help
our industry recruiting efforts as well as our productivity.”

Gretchen
Carson joined the Union County Partnership for Progress last
summer as Executive Administrator. Ms. Carson is responsible
for maintaining the daily operations of the office and managing
the calendar. She completed the Basic Economic course at UNC-Chapel
Hill before joining us and has since completed the first of
three years study with the University of Oklahoma’s Economic
Development Institute. She is working toward the designation
of Certified Economic Developer (CEcD).
Prior to joining the Partnership, Ms. Carson was the Executive
Director of the French-American Chamber of Commerce in North
Carolina Inc. for three years.
Ms. Carson earned a B.S.B.A., Cum Laude, in International
Business from UNC Charlotte in 2005 and a B.S. in French
and Art History from Indiana University Bloomington in 2000.
She also spent four months as an intern and then as a full-time
employee at Austrade, the international trade division of
the Embassy of Australia in Washington D.C.

During
the fiscal year from July 1, 2009 through June 30, 2010 the
Partnership conducted 75 visits with existing Union County
businesses:
• From July 1, 2010 through March 7, 2011, we conducted
36 visits with existing Union County businesses
• In the same period, the staff interacted with 47
projects that have location/expansion opportunities
• Beginning in September 2009, the Partnership began
investigating the feasibility of a rail-served business park
in Indian Trail. This is in addition to Project Legacy
which is being explored near Marshville. |